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Lounge Lizard Blog Web Design Inspiration

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When starting a blog, one of the first things that you need to do is come up with an idea for what you want to write about. Once you have a topic in mind, it’s time to start researching different topics and sources to help flesh out your ideas.

In this post, I’ll be sharing some of my favorite blog design inspiration from the web, including all sorts of beautiful examples of how to use different colors, fonts, and layout techniques to create a cohesive look for your blog. So, if you’re looking for some creative inspiration on how to design your own blog, be sure to check out these Lounge Lizard posts!

1. Use Bold Colors to Stand Out

One of the best ways to stand out from the crowd is to use bold colors in your blog design. Not only will this help you easily identify your blog from a distance, but it will also make your blog look more professional.

2. Use Eye-Catching Fonts

Fonts can be incredibly eye-catching, and they can help create a unique look for your blog. However, be sure to choose fonts that are appropriate for your topic and audience!

3. Use Organized Layout Principles

The layout is one of the most important aspects of a successful blog design, and there are a number of principles that you can use to achieve a cohesive look. For example, use horizontal vs vertical scrolling bars, use graphical elements to break up long paragraphs, and use dividers between sections of your blog content to help organize it visually.

4. Use Visual Quotes or Anecdotes to Pop

Visual quotes or anecdotes can be an excellent way to add some personality and humor to your blog design. Not only will this help draw readers in, but it can also show off your writing skills in an indirect way.

Best Web Designs from Lounge Lizard

Lounge Lizard is a blog that provides web design inspiration. The blog has a variety of topics, including web design, branding, and marketing. The blog is updated frequently with new designs and ideas.

One of the best things about this blog is the variety of designs. You can find everything from simple and straightforward designs to more complex and creative designs. You can even find designs that are completely unique and different from anything else you’ve seen before.

This blog is a great resource for anyone looking for web design inspiration. It has a variety of styles and ideas, so you’re sure to find something that appeals to you. What’s more, Ken Brown recently published an article on the best designs for 2022, which you can check out at https://www.loungelizard.com/blog/webdesign-inspiration/  to find new ideas for your projects

Website Design and Development Lounge Lizard

Our website design and development blog are a great resource for web designers and developers who are looking for inspiration. You’ll find tips and tricks on everything from designing a layout to getting the most out of WordPress. We also have a variety of resources, including tutorials, articles, and toolkits, to help you get started with web development.

If you’re looking to create a website that’s both visually appealing and functional, then our blog is the perfect place to start. We’ll show you how to design stunning websites that are easy to navigate, and we’ll also provide you with tips and tricks on how to make your site work better. So, whether you’re a beginner or an experienced web developer, check out our blog for some great advice!

So, bookmark us, hop on over every now and then, and take a look at what we’ve got going on!

Inspired Website Design 2022 Lounge Lizard

Lounge Lizard is a blog about website design inspiration. I hope that you find some great design ideas here that can help you create an amazing website!

One of the things I love most about website design is how it can be so versatile. You can use it to communicate your message, sell products, or just give your customers a place to relax.

Whether you’re looking for creative ideas or just some inspiration, I hope you enjoy Lounge Lizard!

Conclusion

Lounge Lizard is a blog about web design and lifestyle, and this post is all about designing an Instagram feed for your business. I think it’s important to keep your Instagram profile as up-to-date as possible, especially if you’re working with clients or promoting your services externally. Make sure to use interesting images that reflect the brand you are trying to create and that showcase your work in a fun way. You never know who might see them!

If you are interested in original article you can find it here

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Bad website design: Bad for SEO, UX and business

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Are these design elements slowing your download times and keeping your website from doing what you need it to do: earn you more business?

I tell my clients two things to frame organic search discussions around content and user experience:

  1. Search engines want to provide answers to their users in one click or less.
  2. If you design your website with the idea of getting answers to visitors’ questions as efficiently as possible, your site should earn more attention in organic search

Search engines must keep their users happy to retain and/or grow their market share. Therefore, it’s in their best interest to send people to websites that they calculate will give users a good experience. 

Bounce rates increase 32% when download times went from 1 to 3 seconds, according to Google. Also, bounce rates increase dramatically at 3 seconds, while page views also drop off, according to Pingdom.

Both of these stats are a bit old, but there’s no evidence to suggest people are any more patient today.

The challenge I most often run into with brands is that they design their websites in a way that hampers the “one click or less” goal. They incorporate things into their designs like:

  • Large autoplay videos (sometimes with sound).
  • Large hero images that push informational content far below the fold (add heroes that rotate through a slideshow and the experience is even worse).
  • Custom fonts that are not likely to have been installed on the local machines of their visitors.

All of these design elements (and others) detract from user experience, conversion optimization and accessibility standards. 

Examples of bad design and UX

Both of these examples show the filmstrip view of the page load over time on WebPageTest.org, a popular site for testing download times that has been recommended by some Googlers. I simulate a Galaxy S7 smartphone over an LTE connection in both examples.

Charity website

This website has a large autoplay video on its home page that pushes much of the main content below the fold. 

In the tests I ran, nothing appeared in the viewport until 3 seconds into the load. The CTA at the top of the page is visible, but only the logo’s alt text shows. Some text is hard to read because it is light gray; it is intended to display as an overlay on the darker video. 

Visitors may even miss that they are on the right website because the logo does not display until 4.5 seconds into the load and the alt text is difficult to read.

If we are to believe the data from Google and Pingdom, it’s quite likely that unless someone taps on the CTA at the top of the page, they are quite likely to bounce before getting the main message of this organization. 

Well-known brand website

This website has a large hero image pushing content below the fold and a custom font that must be downloaded before anything displays. 

You can see from the example that nothing other than the hamburger menu displays until 4 seconds into the load. 

Here’s a hint: If you have to include some sort of download timer to let people know something is on the way, it’s too big. 

Part of the reason the content takes a long time to display is that the custom font alone takes around 4 seconds to download. No text appears until 6 seconds into the load, and that’s only the cookie notice. 

All told, it takes longer than 10 seconds for this page to completely download. When the page finishes loading, the only thing you can see other than the hero image is the cookie notice.

To be fair, there is a lot more going on in these examples than large videos, huge heroes, and custom fonts. There are also JavaScript and CSS files, third-party tracking, and more also jamming up the download streams. Those are likely a subject for another time.

Why bad UX happens

When I talk with designers and developers about challenges like this, I’m often given the same justifications:

  • “Everyone else is designing their websites like this.” This kind of excuse didn’t work when we were kids. Why do some adults think it’s still acceptable?
  • “The search engines are unfair in how they judge download times. Our tools tell us everything is OK.” There are many reasons to believe that the search engines are being unfair about evaluating download times. In the end, it really doesn’t matter. If we want to compete, we need to be faster!
  • “But … branding!” Yes, branding is important. But is it so important to risk losing potential customers because the website is too slow?

Avoid these pitfalls

It’s our job to help our clients, partners, and colleagues create engaging sites that download quickly and meet the expectations of website visitors while still looking good. 

Doing so will help earn more attention from organic search results and increase business.

If you are interested in original article by Elmer Boutin you can find it here

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The three most impactful web design trends of 2022 so far

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The web is a constant source of inspiration with past and future influences forever clashing with modern culture to bring us a constant-evolving digital landscape. To keep up with what’s happening out there, we share three impactful web design trends from Editor X’s latest report that are changing everything for designers right now. And there are four more trends to discover, too.

The world of web design never sits still, and when you’ve got your head down at work, it’s easy to miss some of the biggest changes sweeping through the industry. So now we’re more than halfway through 2022, it’s a good time to take a bird’s eye view, and share some of the broader trends every creative needs to know about.

We’ve pulled these three interesting trends from the 2022 trends report from Editor X, the advanced web design platform that allows freelancers and agencies to create responsive websites for clients, no matter how complex the creative expression or requirement.

We give you a flavour of each impactful trend below, but for more details and to discover the full list of trends, we’d urge you to explore the full report here.

1. Metaverse mayhem

The term metaverse refers to the virtual worlds where more and more people are now connecting and interacting, 

from Meta’s Horizon Worlds to gaming platforms like Roblox. But this is only the start: investment in the sector is expected to balloon to the hundreds of billions by 2030. And wherever people are going to be, brands want to be there as well.

So even though the sector is still in its infancy, brands as far-ranging as Wendy’s and Gucci are seeing big opportunities in the multiverse. Designers who can help them establish a foothold in these brave new worlds will be valued indeed.

2. Dopamine colour palettes

You first heard about ‘dopamine dressing’ – throwing on your favourite colourful clothes in an array of happiness-inducing rainbow hues. Now, the trend is moving from fashion to our screens. Bright, bold, and vivid palettes are all over the web right now, which makes sense considering how exhausting and demoralising the past few years have been. We need more joy in our lives, and adding colour is one of the ways to spark it.

It’s said that the colossal appetite for nostalgia, as we look back on happier times, has also played its part in this trend. We’re seeing the re-emergence of ’70s-era psychedelia, for instance, with sites serving up a satisfying visual feast of colours to dazzle and delight the eye. Take a look at Mire Design Studio for inspiration or the Decentralised Archive.

3. Web kitsch

These days, most websites look clean, uncluttered and, well, quite samey. So it’s not surprising that early 2000s nostalgia is on the rise. Designers are taking on the less-polished aesthetic of the early days of the web when it was not so templated, less corporate, and decidedly weirder.

This means web design that’s intentionally low-fi is back. We’re talking default fonts, patterned backgrounds, old-school browser windows, simple layouts, and decorative sticker icons like smiley faces and butterflies that convey an amateur look, even if the designer is anything but. Esther Rubanovich’s portfolio leads the way as does Ryan Haskins’.

Read the full 2022 trends report

Above, we’ve summarised three of the most interesting web design trends influencing creatives right now. But that’s just the tip of the iceberg! Discover more about where the industry is heading, by exploring the Editor X trends report today.

If you are interested in original article by Tom May you can find it here

‘Websites shouldn’t shout, they should serve’ – this award-winning web designer tells us why

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The Wix Partner Awards shines a light on Glasgow-based designer Craig Hausman who shares his inspiration, advice and the secret to blazing a trail in the digital space.

Simplicity is the ultimate sophistication. While it’s a statement most often associated with Renaissance art and innovation, it can just as easily be applied to modern design and marketing.

When considering website design for brands, dynamic and exciting visuals tend to grab our attention. But often, simple and refined aesthetics that deliver a message with clarity and purpose yield the best results.

Striking a successful balance can present a dilemma for businesses, especially when there’s a goal to marry clear and compelling branding with a user-friendly experience.

This more refined approach to design lends itself well to mobile too, and with 62% of websites now accessed through handheld devices, it’s best practice for brands to see less as more, and ensure that their sites are clear in their messaging, responsive and perform well in search engine optimization (SEO).

One web professional doing exactly this for clients is Glasgow-based Craig Hausman, creative director and founder of Hausman Graphics. This month, Hausman earned the Wix Partner Award for superior functionality. We caught up with him to hear about the kind of design work that helped him secure the accolade.

Clarity in communication

Explaining his approach, Hausman says: “For me, it’s about whatever maximizes the goal of clarity of communication. That’s the most important part of web design – communicating the business, the idea, the product, whatever it is. And so, how do you achieve that? Through clean lines and a sparse page, for example.”#

Having completed his first website on Wix as part of a university assignment, Hausman launched his own design business with these principles at its core. He now builds exclusively on Wix for clients around the world, including a recent project for Tokyo-based walking tour operator Tokyo Localized.

Hausman’s work for Tokyo Localized was recognized with a recent Wix Partner Award for superior functionality, highlighting his enthusiasm for projects where he’s able to refresh existing websites and to show clients the fruits of his work through an “old” versus “new” reveal. He says: “I love the turnaround and the feedback from the client when they see what they had to what they have now. It’s really rewarding.”

Tokyo Localized’s original site was very basic, and ranked only on page six of Google for walking tours in Tokyo. Hausman’s main challenge was to make the site less busy. He explains: “There was far too much happening on the site. So I said, ‘we really need to simplify this. We need to make this all about walking tours. We need to align ourselves with what competitors are doing, but do it better.’ It was all about how we presented the information in a very clean and accessible way.”

Hausman made the site visually striking with digestible content framed by white space, and a strong brand identity brought to life by a newly designed logo. He accentuated the most important detail about the business, introduced themed and interactive imagery, original video, and used code to create a database for the tour booking page, all providing a seamless experience for users.

The final result is a testament to Hausman’s design philosophy and his company’s tagline: “clean, simple and sophisticated”. This approach, which helped Tokyo Localized rank first on Google for ‘Tokyo walking tours’, has been adopted by larger brands too in their web designs. For instance, Expedia, another brand which Hausman has advised, refreshed its 70 websites and mobile app in 2021. The main focus, according to the online travel company, was to provide “a clear and simple layout” that emphasized product features for users.

Flockhart

The principles of simplicity

Based on his own vision and portfolio of work, which also includes Flockhart Architects and Mersi Solutions, Hausman has some clear ideas on how brands and their designers can embrace the principles of simplicity: “There’s not a lot of paraphernalia, not too many animations. Everything’s very subtle. The color scheme is very muted because generally, pictures do the talking, so you don’t want any conflict.”

Hausman also says that a “good, simple typographic hierarchy” is important in terms of complementing the aesthetics of the websites. He adds: “There’s nothing about my sites that shout at you. You just want to communicate the central part of the business.”

Designers are being empowered to take approaches like this by clients who are, in general, better educated and aware of issues such as the importance of mobile responsiveness, loading speeds, and a desire to replace stock imagery with vector graphics. This increased sophistication on the brand side stems from the wide availability of resourceful content online, and Hausman expects his and other agencies to see this trend continue for the foreseeable future.

Positive progress on the client side can be reciprocated by agencies getting to know the client and their needs in greater detail. As Hausman puts it: “Sure, you want a good portfolio, but they want business. That’s what I’ve always tried to keep in my mind with my work.”

If you are interested in original article by Ian Darby you can find it here

The 10 Most Important Web Design Advice for Your Website in 2022

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When someone clicks on your ad, what do they see? Do your blog’s layout and content reflect the most recent updates? Future profitability of your official site?

The 10 essential web design tips in this article can help you transform your 2022 website from an outmoded and uninspired one into a brand-new one!

Reasons Why You Should Upgrade Your Website

The first line of defense for your company is a fantastic website. As a result, it’s critical that you pay attention to both the content itself and the overall design of the website.

Having said that, site design is more than just aesthetics. It involves careful preparation and envisioning the idea you’ll use for your website. The typefaces, colors, and visuals are all part of this. A website’s design must also be balanced.

A website with too many elements, out-of-date content, or even broken links and pages is not something you want to visit.

Here are some straightforward design recommendations you should abide by to boost your website.

Keep it as simple as you can

Keep in mind that your website’s main objective is to convey your main message to your target audience. It should be straightforward and simple to use so that your visitors can process your material more effectively and quickly locate what they’re looking for.

Put readability first

Will your intended audience comprehend what you have to say? Are they ordered, or is the information cluttered? You should think about how simple it will be for your audience to understand what you are writing. Avoid utilizing blocks of text while doing this. To make the text easier to read, use lists and bullets.

Use only top-notch pictures

65% of people are visual learners, according to the Social Science Research Network. Additionally, our brains receive 90% of the information we take in visually. Therefore, instead of merely utilizing words, your website needs to feature high-quality photos to properly express your message.

Additionally, using visuals to explain your written information in greater detail will help you connect with your audience. High-quality photos also convey authority and professionalism.

Put words and phrases in the title of your article.

Avoid using ambiguous, wordy headlines that could mislead your viewers. Use terms or phrases to draw the visitor’s attention while being as direct and clear as you can.

Keep in Mind Your CTA

CTAs, or calls to action, are essential for your business, particularly on your website. Be specific about the following actions that visitors to your website will take. But be careful not to overdo it. Avoid placing CTAs at the top of your page.

It is usually preferable to place the CTA at the bottom of the page because not every visitor to your website is prepared to take the following step.

Pay attention to your 404s

Make sure your website’s visitors who are your target market don’t see 404 errors. 404 indicates that no one can find your page. And one of the main reasons for this could be that the URL is incorrect or that the website was relocated or destroyed.

Keep in Mind Your CTA

CTAs, or calls to action, are essential for your business, particularly on your website. Be specific about the following actions that visitors to your website will take. But be careful not to overdo it. Avoid placing CTAs at the top of your page.

It is usually preferable to place the CTA at the bottom of the page because not every visitor to your website is prepared to take the following step.

Watch where you place your social links.

Your social media profiles should always be listed on your website so that visitors may connect with you there. Do not place them at the top of your page because they may distract visitors and cause them to leave your website.

Conclusion

The design hints mentioned above are only a few of the many elements you can use to create and enhance your website. The objectives of the design update you are performing will determine everything.

If you are interested in original article by Livia Neistta you can find it here

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The best (and worst) web design trends of 2022

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What’s the year been like in web design so far? Web design expert Irwin Hau reveals all…

We’re heading towards the end of the year now, which means it’s time to pause and assess the web design trends that have defined 2022. It’s been an eventful year, with a number of trends emerging and evolving, while others have dropped off the scene entirely. See our roundup of web design trends of 2021 to compare.

In terms of commonalities between these trends, we’re seeing a growing love of retro fonts and aesthetics, a bigger focus on homemade/less polished elements, and a continued push towards ever more interactive, playful interfaces. We’re also seeing a bigger push towards finding a balance between looks and speed: the latest web design statistics(opens in new tab) show users have higher expectations post-Covid, and this includes both loading times and aesthetics; a balancing act we’re all just figuring out.

When it comes to things that are on the way out, “poor UX remains the biggest driver, along with a few trends we’ve just seen a bit too much of these past few years”, says lead conversion specialist at Neon Bright(opens in new tab), Alice Khau. They say the opposite of love is indifference – so if you want to capture eyes and hearts, boring your audience must be just about the worst sin there is.

So, without further ado, let’s take a look at the best and worst web design trends of 2022 so far. First up, some of the best…

01. Memphis design

Here’s some IRL Memphis design in the form of Kartell’s flagship store tribute to the aesthetic

Memphis takes inspiration from the 1980s. It’s popular now because it’s a departure from the minimalist, more ‘tasteful’ formal looks that have found favour among the design crowd in recent years (plus all things ’80s have been having a bit of a moment these past few years – looking at YOU, Stranger Things – see our Stranger Things fonts roundup to get in on the action). 

Memphis design is fun, colourful, and chaotic – so use it when you want to add some personality and playfulness to your site. Fashion and lifestyle brands, food retailers, and so on – go right ahead. Funeral directors and banks – this one isn’t for you. Unless… well, you do you. 

02. Retro looks

’90s-style sites are having a revival – get the look with this pack from Craftwork Studio

We’ve already touched on the ’80s revival that’s happening in web design (and beyond). This year, we’re seeing a similar trend emerge with other decades – most notably the internet aesthetic of the ’90s.

Now obviously ’90s sites weren’t known for looking, shall we say, chic (it’s a love/hate thing), so we’re not recommending you copy them to the letter – but they did have some elements you can pinch.

Notably, bright colours, geometric shapes, retro fonts, and purposefully pixelated icons. Ahh, sweet nostalgia! This trend is perfect for fashion brands, music retailers, and anyone else who wants to add a bit of fun and personality to their site, while giving an ironic nod to the sites of yesteryear.

03. Visible borders

This trend’s been around for a while, as Anastasia Fesiuk shows in this design

This is a trend that’s been slowly bubbling away for a few years, but it’s now becoming more mainstream. The idea is to use borders around elements on your site to make them ‘pop’ and help them stand out. 

It can be used sparingly to add some interest and focus to key elements, or more broadly across the entire site. Be careful though – too much of it can make your site look ‘busy’ and cluttered. 

See above for an example done well: the visible grid provides a sense of order and cohesion, and helps the viewer pick out relevant information quickly. 10/10! 

04. Grainy gradients

This piece by Brad Hanson shows off this trend perfectly

Gradients have been around for a while, but they’re now becoming more complex and experimental. Designers are playing with a wider range of colours, as well as more unusual colour combinations and textures. This trend is perfect for those who want to add some visual interest to their site, without going too crazy with patterns or colours.

05. Glassmorphism

Could a glassy sheen like this from Rudi Hartono be in your next design?

This is another new trend that’s starting to emerge. It takes inspiration from 2020’s neumorphism trend, but adds a ‘glassy’ sheen to elements. So, buttons might look like they’re made of glass, or websites might have a ‘sparkling’ effect. Again, it’s early days yet, but we think this trend has some potential.

Designers can use this effect to add some visual interest and uniqueness to their site. It can be used sparingly to create a focal point, or more broadly across the entire site. Be careful though – too much of it can make your site hard to read.

06. Behavioural design

Behavioural design is a relatively new trend that’s starting to gain traction. The idea is to use design to influence and change user behaviour. For example, you might use gamification techniques to encourage users to stay on your site for longer, or you might use ‘exit intent’ pop-ups to try and stop them from leaving.

This trend is perfect for those who want to increase engagement and conversions on their site. However, it’s important to use behavioural design techniques in a way that feels natural and unobtrusive. Otherwise, you risk annoying your users and driving them away. (Find out more with our UX design course)

07. Neo-brutalism

Andrea Jelić shows us how this trend is done

Neo-brutalism is a new trend that’s starting to emerge. It takes inspiration from the ‘brutalist’ style of architecture and applies it to web design. The result is a raw, stripped-back aesthetic that celebrates function over form. This trend is perfect for those who want to create a simple, impactful site that’s easy to navigate and use. It also feels edgy, making it ideal for lifestyle brands. Think clubs, fashion retailers, and festivals. 

08. Parallax scrolling

Parallax scrolling is a trend we picked up on in 2021 – and guess what? It’s still going strong. Essentially, it’s a way of adding depth and dimension to your site by making elements ‘scroll’ at different speeds. This can create a really immersive and engaging experience for your users. Be careful though – too much movement can be disorienting and off-putting. See our best parallax scrolling page for examples of what to do.

09. Moving type

Go to vitaarchitecture.com for a great example of this trend

This trend combines static imagery with small, subtle movements to create something that’s both eye-catching and engaging. Cinemagraphs are a type of moving image that’s becoming increasingly popular, as they’re easy to produce and can be used across a variety of platforms (including social media).

Designers can use it (sparingly) to create a focal point, or more broadly across the entire site. Be careful though – as with all things, too much of any one trend can make your site look busy and cluttered.

10. Oversized typographic hero image

Go big like Gil or go home

Big, bold, and impactful – that’s what oversized typographic hero images are all about. This trend is perfect for those who want to make a statement with their site. These giant typographic statements take the place of imagery, and can be used to communicate a brand message or call to action. 

Be careful though – this trend can easily be overdone. Use it sparingly (too many messages makes it feel like all the ‘voices’ on your website are talking at once), and make sure the text is easy to read.

11. Handmade graphics

Get the handmade look with this collection of illustrations from Graphics Collection

2022 is all about embracing the imperfect – and while we all love digital tools for creating images and typography, we’re after something a little more homemade. 

As such, we’re seeing a trend towards more handmade, organic graphics. This is in contrast to the clean, flat designs that have been popular in recent years. Designers are using hand-drawn elements and illustrations to add personality and charm to their site.


When it comes to aesthetics, what one person loves, the other might hate – but in web design and UX in particular, there are agreed things that work, and things that don’t. Every entry on this list falls into the latter camp – aside from a few that made the list simply because they’ve been overdone to death. 

01. Pop ups

Advertisement

We all know them, we all hate them. And worst of all, they’re still here. 

Pop-ups are generally intrusive, annoying, and often completely irrelevant to the user. Also, why are you asking me to subscribe/allow notifications when I have literally JUST landed on your site. I don’t know you. I have no idea what you want from me. This is the socially awkward equivalent of a stranger walking up to you and asking to be BFFs. Take note, web designers!

Beyond subscribe popups, advertising pop ups are also rife. You know the ones – you’re minding your own business, reading an article, when all of a sudden a giant ad pops up and blocks half the screen. Or how about those video ads that start playing automatically (with sound!) as soon as you land on the page? Yeah, we hate those too.

The solution? Pop-ups should only be used sparingly – and even then, only if they’re relevant to the user. If you must use them, make sure they’re easy to close and that they don’t block the content. And please, for the love of God, don’t have automatic sound. Speaking of which… 

02. Auto-playing video and audio

We get it, you want us to watch/listen to your latest video/podcast episode. But do you really think we’re going to do that when we’re at work, in a public place, or just trying to read an article in peace? No, we’re not. We’ll close the tab faster than you can say ‘shut it.’

The solution? Don’t auto-play video or audio content on your site. If you want people to watch/listen, give them the option to do so, don’t force it on them. On the flip-side, if you do it well, you can have a positive impact: According to recent conversion rate statistics(opens in new tab), the average session duration is around three minutes – so if you make that video/ audio engaging, you can easily bump this up.

03. Slow loading sites

No one likes a slow website. A slow loading site is not only frustrating for users – it also has a negative impact on your SEO. 

The solution? Make sure your site is optimised for speed. This includes compressing images, using a caching plugin, and reducing the number of plugins you use.

04. Too much text

We live in a world of sound bites and short attention spans – so it’s no surprise that long blocks of text are a major turn-off for users. No one wants to read a wall of text, no matter how well written it is. But what about SEO, we hear you ask! Well contrary to popular belief, you don’t need miles and miles of text to rank. Just enough to provide real value to your readers. 

The solution? Hire a copywriter so your text is pithy and to the point. Oh, and break up your content into shorter paragraphs, and use headings, bullet points, and images to break up the text.

05. Complicated navigation

A complicated navigation can be a major barrier for users. Things like too many options, or pages titled non-obvious things are a no-no. If your navigation is confusing, chances are people will just give up and go somewhere else.

The solution? Keep your navigation simple and easy to understand. Use clear, descriptive labels for your links, and organise them in a way that makes sense.

If you are interested in original article by Irwin Hau you can find it here